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TweetToday’s post has some highly suggested, but not required reading. Valeria Maltoni of Conversation Agent wrote a blog post yesterday called: The Most Influential Thing a Company can Do to Increase Customer Advocacy. She specifically highlights the airline industry at one point. Following that I came across a post in the online edition of the Wall [...]
Tweet This is a continuation of a living social media case study involving US Airways, my blog and a lil bit of Twitter. Many of you saw part one of this post. You can (and should) read it but here’s the brief summary: A flight attendant on US Airways was rude to my wife and [...]
Tweet Dear US Airways, This is an exercise to see if you are listening to illustrate a point. Take note: 1 flight attendant with an attitude + my blog + social media distribution = an example of how bad news about your brand can spread. This post isn’t about me and my experience so much [...]
