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TweetThere are many ways to look at your company policy regarding internet, specifically social media, usage. One perspective is that less is better. Total restriction of employee access is thought to reduce the possibility of employee judgement errors and thereby reduce liability. Another perspective is that employees should be given free, unrestricted, uncontrolled access to [...]
Tweet One of the things I’ve noticed as I use Twitter, Facebook, Instagram and other social media sites, is that the less emotionally involved I am with the platform, the more effective I become. I’ve said for several years now that in order to be successful on Twitter, you must stop thinking about Twitter. To [...]
TweetIt’s no secret that I don’t always like Facebook. A lesser known fact is that I’m not a huge fan of Mark Cuban either. He’s loud and abrasive, and I just generally find him to be an annoying person. Recently, Cuban went to town on Facebook claiming that the company is intentionally messing with the News Feed [...]
Tweet I get asked this question all of the time and the answer is: YES! ABSOLUTELY YES! EMPHATICALLY, UNEQUIVOCALLY YES, YOU SHOULD HAVE A WEBSITE! For the sake of what I know about anything it is this, DO NOT trust your brand or business with ANY social network. Should you use social media, social tools [...]
TweetSo the dust has settled from Google i/o and every seems to be very impressed. There’s a new tablet and a new Android OS and even teasers for the new Google Glasses. Everything looks awesome…but there’s still one thing I want more than anything else. Google…Unified Here’s what I want: Click on the picture to [...]
TweetRemember when I said in my last blog post that at the 140 conference (#140conf12) some people transcend the over-usage of the term “Social Media” to get at something deeper and more profound? Well, I didn’t say exactly that, but that was the intention. Two such speakers took the stage today: Tiffany LaBanca, SVP Internal Communications [...]
TweetThese are three recurring conversations that I would love to never hear about again. Klout measures Social Influence. No, Klout measures Tweets, Retweets, Likes and other Social Interactions. It does not track whether or not any of those interactions resulted in someone taking a different action. It does not overlay that data with any website [...]
