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TweetThe LinkedIn IPO has brought new attention to the subject of profitability among social media sites, and how to appropriately set the value a company. My fellow social media heads, I think it is time we look at the state of our fair industry. We have made great progress over these last 8 years, some [...]
TweetTheres been so much talk of google “not getting it” with regards to social. Let me take a moment to explain why. Google is a search company that makes money from Ad revenue. The whole reason google exists (and thrives) is by getting people to use google search more than any other search engine. They make [...]
Tweet Delicious (formerly del.icio.us) is being shut down by Yahoo and with it the Social Media world loses one of its originals. We lose the birth of tagging as a means for organizing data. We lose a wealth of crowdsourced data. We lose one of the first, most successful and most popular human powered search [...]
Tweet In the world of too many “me too”-type companies, I’m wondering why more companies don’t isolate the NEED before going head-to-head with an established competitor? There are social networks cropping up, there are video sharing sites and all manner of other internet start ups that are trying to play in the same game as [...]
Tweet 30 days ago I made the decision to try Bing for a full month. I’ve used bing in the past from time to time and I even did a one week test when it was first released. I decided to give it another shot. I did my best to put my biases aside and [...]
TweetThere’s almost no question that your blog will receive some traffic from search engines. In many cases it will be the primary source of traffic. One way to improve the traffic to your blog is to optimize your posts for search. The following three tools help me to search optimize my blog posts for increased [...]
TweetA very brief history of search Search was once about keywords…lots of keywords. Meta tags mattered, density mattered. Search evolved and got smarter. It began to be more about where the keywords were used in the page, what sites linked to the page and whether that linking site was considered valuable, inbound links mattered, page [...]
