There are hundreds of posts about how to optimize your Facebook privacy settings. ¬†Every single day there are stories about people sharing something they didn’t intend to. This post is going to provide the absolute BEST possible advice about how to ensure that you maintain your privacy on Facebook.
We’re constantly assessing the impact our of various marketing channels. One thing has become painfully clear…Facebook is not worth the time and effort. Today I’m going to tell you why we decided to stop wasting time on Facebook. Profile vs Page To start, I have to be clear that my Facebook profile is great. ¬†Though […]
You have been hearing it for a while now… “You gotta be on Facebook, there’s 500 million people on there.” “Facebook has over 800 million people, it can’t be ignored.” “Every business should be on Facebook, there’s over a billion people there. ¬†If it were a country…” Nonsense. ¬† It doesn’t matter that there are […]
You may have heard of ¬†that big social network¬†Facebook. Well recently Facebook went public and with that began working hard to bring in revenue. How did they do it? ¬†Advertising…obviously. Advertising is a marketing tactic that allows brands to pay for visibility in front of an audience. On the web, advertising is more¬†measurable¬†and more easily¬†targeted¬† […]
One of the things I’ve noticed as I use Twitter, Facebook, Instagram and other social media sites, is that the less emotionally involved I am with the platform, the more effective I become. ¬†I’ve said for several years now that in order to be successful on Twitter, you must stop thinking about Twitter. To me, […]
It’s no secret that I don’t always like Facebook. ¬†A lesser known fact is that I’m not a huge fan of Mark Cuban either. ¬†He’s loud and abrasive, and I just generally find him to be an annoying person. Recently, Cuban¬†went to town on Facebook¬†claiming that the company is intentionally messing with the News Feed […]
I get asked this question all of the time and the answer is: YES! ¬†ABSOLUTELY YES! ¬†EMPHATICALLY, UNEQUIVOCALLY YES, YOU SHOULD HAVE A WEBSITE! For the sake of what I know about anything it is this, DO NOT trust your brand or business with ANY social network. ¬†Should you use social media, social tools and […]